If you operate a doctor's office or any other business that has a waiting room, you might have taken steps to make it a bit more comfortable for your customers. For example, you might have put in magazines or books for people to look at while waiting, and you may have put in comfortable chairs. One step that you might not have taken, however, is setting up a coffee station to offer free coffee for those who are waiting. These are a few reasons why this might be something that you will want to consider:
Make it Smell Nice
First of all, as you might already know, freshly brewed coffee has a strong smell that many people consider to be pleasant. By having fresh coffee brewing in your waiting room, you can help ensure that your establishment smells pleasant and welcoming for those who are walking in.
Show Your Customers You Appreciate Them
There may be times when you are not able to control the fact that your customers have to wait before being seen. Unfortunately, it can be easy for customers to sometimes feel as if they aren't appreciated when they have long waits. By offering them a little something, such as coffee, you can help show that you do appreciate them, even if they have to wait. This can be a good thing when you are trying to establish a repertoire with your customers. Then, they will know that you appreciate your business.
Help Keep Everyone Patient
With waits in a waiting room, there are times when people might become a bit impatient and bored. This can cause tensions to rise. If you offer your customers a little something to do and enjoy while they are waiting, however, it can help you encourage them to be a little more patient. If your customers are busy making their coffee and then enjoying it, they might not be quite as impatient. This can be a good thing for both them and for your business.
As you can see, if you do not currently offer coffee in your waiting room, then you might find that it's a good idea to do so. If you invest in a nice coffee maker and other essentials, you can set up a coffee station in your waiting room in no time so that your customers can begin enjoying a nice cup of coffee when they visit. This can be a good thing for these reasons and more.
Contact a company like Absolute Bottled Water Co for more information and assistance.